brandidentity | brandung.
“You can’t stop the waves, but you can learn to surf" - a quote of Jon Kabat-Zinn shows what’s behind the brand I developed for Diane Scholz. I used a mix of photography and illlustration to show how hard the waves of life can hit you or hurl you against a rock and - on the other side - how you can learn to handle it, discover the beauty of the waves and use their power in a positive way.
I love to create business cards with different backsides. When handing them over my client can easily start a conversation with it.
Logo possibilities and colours as a part of the design system.
As always, when I come up with a brand identity, I embed it into a whole design system. This way my client, in this case Diane, can use her branding on every platform she needs - from social media to events, from stickers to door signs, from an exhibition stand to her give-aways.
credits.
Stephan Sieber Fotostudio, picturebaer.de
Hotel und Restaurant heyligenstaedt in Gießen restaurant-heyligenstaedt.de